Overview

• Founded in 2017 and headquartered at 133 E De La Guerra St, Santa Barbara, California, United States, 93101
• Specializes in optimizing sales strategy and accelerating revenue for Private Equity and Venture Capital portfolio companies
• Partners directly with CEOs, VPs of Sales, and executive teams to discover, test, validate, and scale sales opportunities
• Provides fractional VP of Sales leadership during transitional phases or before permanent sales leadership establishment
• Has managed 300-person corporate inside sales teams executing 4,000 monthly demos and 400,000 monthly outbound calls

Specializations

• High-velocity outbound sales for B2B SaaS companies
• Sales acceleration for Private Equity and Venture Capital portfolio companies
• New vertical sales validation and market penetration strategies
• Sales funnel optimization and sales metrics analysis

Services & Approach

• Fractional VP of Sales services for companies without established sales leadership
• Sales strategy optimization through battle-tested playbooks for portfolio companies
• Sales process consulting including testing, validation, and scaling of opportunities
• Implementation of specialized sales methodologies: Spin Selling, Challenger Sale, and Predictable Revenue frameworks