Overview

• Headquartered in Tyler, Texas, Apply Up was founded in 2019 and employs 10 individuals focused on recruitment technology
• The platform uses a proprietary swiping mechanic for job seekers to apply to roles and employers to schedule interviews instantly, designed for rapid matching
• All hiring stages—matching, messaging, in-app video interviews, and job offer management—are conducted within Apply Up’s unified platform
• Provides users with analytical data and a unique tracking system to optimize recruitment or job-seeking outcomes
• Targets both B2B (employers) and B2C (job seekers) markets with a focus on speed, affordability, and user engagement in hiring

Specializations

• Proprietary swipe-based matching algorithms for instant job applications and interview scheduling
• In-app video interview functionality integrated directly into the recruitment workflow
• Data-driven analytics tailored to both employers and job seekers for performance optimization
• Dual-sided platform architecture serving B2B employer needs and B2C job seeker tools simultaneously

Services & Approach

• Direct employer-job seeker matching via swipe mechanics in explore/search/filter interfaces
• End-to-end interview management including scheduling, rescheduling, and in-app video/call execution
• Real-time job offer acceptance/transmission system within the platform
• Custom analytics dashboards and tracking tools for user behavior and hiring success metrics