Job Brief
The E-Commerce Director oversees the strategic direction and operational management of online sales channels, ensuring optimal distribution and movement of products and services to customers. This role requires a minimum of 5-7 years of experience in e-commerce or digital marketing, combined with strong leadership skills and a data-driven approach. The ideal candidate will possess a deep understanding of online consumer behavior and sales strategies, enabling them to drive revenue growth and enhance user experience.
Responsibilities
- Develop and implement comprehensive e-commerce strategies to increase sales and improve customer engagement.
- Coordinate sales distribution by establishing sales territories, quotas, and goals to maximize market penetration.
- Analyze sales statistics to evaluate sales potential, inventory requirements, and consumer preferences.
- Monitor and optimize website performance, ensuring a seamless and user-friendly shopping experience.
- Lead and mentor a team of e-commerce professionals, providing training programs to enhance their skills and knowledge.
- Collaborate with marketing teams to develop promotional campaigns and marketing strategies that drive traffic and conversions.
- Utilize analytics tools to track e-commerce performance, identifying areas for improvement and innovation.
- Stay current with industry trends, emerging technologies, and best practices in e-commerce to maintain a competitive edge.
Requirements
- Bachelor’s degree in Business, Marketing, or a related field; MBA preferred.
- 5-7 years of experience in e-commerce management or digital marketing.
- Strong analytical skills with proficiency in e-commerce analytics tools.
- Proven experience in team leadership and project management.
- Excellent communication and interpersonal skills.
- Knowledge of SEO, SEM, and digital marketing principles.
- Familiarity with e-commerce platforms such as Shopify, Magento, or WooCommerce.
- Ability to work in a fast-paced environment and adapt to changing market conditions.
Similar Job Titles
- E-Commerce Manager
- Online Sales Director
- Digital Commerce Director
- Head of E-Commerce
- Director of Digital Marketing
- Chief E-Commerce Officer
- E-Commerce Operations Manager
- Director of Online Retail
