This email template is designed for HR professionals and recruiters who are looking to connect with potential marketing candidates. It can be utilized when you’ve identified a shortlist of candidates with the skills and experience that align with your open marketing positions. The goal is to initiate a conversation and gauge their interest in exploring new career opportunities.
Template Email
Email subject line: Exciting Marketing Opportunity at [COMPANY NAME]
Dear [CANDIDATE NAME],
I hope this message finds you well. My name is [NAME OF RECRUITER], and I’m part of the recruitment team at [NAME OF COMPANY]. I recently came across your profile on [SITE/SOURCE], and I was impressed by your experience in [SPECIFIC SKILLS/EXPERIENCE].
We are currently seeking a talented individual for a Marketing position at our company, and I believe your background aligns closely with what we are looking for. I would love to discuss this opportunity with you in more detail and share more about our company culture and the exciting projects we are working on.
If you’re open to it, could we schedule a call later this week? I’m available on [DAY & TIME], but I’m happy to accommodate your schedule if those times don’t work for you. Please let me know what’s convenient for you.
Thank you for considering this opportunity. I look forward to hearing from you soon!
Sincerely,
[SENDER NAME]
[SENDER JOB TITLE]
[NAME OF COMPANY]
[CONTACT INFORMATION]
Why does it matter?
Crafting a personalized and engaging email to potential marketing candidates is crucial for attracting top talent. By clearly communicating the opportunity and expressing genuine interest, you can create a positive impression of your company. This not only aids in building a robust talent pool but also enhances the chances of receiving prompt responses, which is vital when competing for high-quality candidates.
When to send?
This email should be sent as soon as you have compiled a shortlist of candidates to contact for your marketing position. Timing is key; reaching out promptly demonstrates your enthusiasm and helps maintain candidates’ interest before they get tied up with other opportunities.
What to include?
- Your name and position in the company
- The title of the open marketing position
- The name of your company
- Where you found the candidate’s profile (e.g., LinkedIn, job board)
- Proposed days and times to connect
- A warm, inviting tone that encourages conversation
Best Practices
- Personalize the email by mentioning specific skills or experiences relevant to the candidate.
- Keep the tone friendly and conversational to foster a connection.
- Be flexible with scheduling to accommodate the candidate’s availability.
- Follow up if you don’t hear back within a week, as candidates may be busy or overlook your message.
Common Mistakes to Avoid
- Using a generic subject line that fails to capture attention.
- Neglecting to personalize the email, which can make it feel impersonal.
- Overloading the email with too much information; keep it concise and focused.
- Failing to include a clear call to action regarding scheduling a call.
