This email template is designed for HR professionals looking to engage alumni in a referral program. It serves as a formal invitation to alumni to recommend candidates for open positions, leveraging their networks for talent acquisition. Use this email when you have finalized your alumni referral program and are ready to reach out for recommendations.
Template Email
Email subject line: Help Us Find Our Next Great Hire – Alumni Referral Opportunity!
Dear [Company Alumni],
I hope this message finds you well! We are excited to announce the launch of our Alumni Referral Program, and we would love your assistance in helping us find exceptional talent to join our team.
As we continue to grow, we are actively hiring for several positions, and we believe that your network may include individuals who would be a great fit for our company culture and values. We encourage you to recommend any friends, colleagues, or acquaintances who you think could excel in these roles!
The Alumni Referral Program will be open from now until [End Date of Program]. For each successful referral that leads to a hire who completes their probation period, you will receive a reward of [Reward for Referral].
Please find the list of current job openings here: [Insert Vacant Job Titles Here].
To ensure we have all the necessary information, please include the following details with each referral:
- The candidate’s full name, email address, and phone number
- A brief description of how you know them
- The position you believe they would be suitable for and why
- A summary of their key skills and attributes that make them a good fit
Thank you for considering this opportunity to help us grow our team. We are looking forward to receiving your referrals and appreciate your support in making our company even stronger!
If you have any questions or need further information about the referral program, please don’t hesitate to reach out to me directly.
Best regards,
[Your Name]
[Your Job Title]
[Company Name]
Why does it matter?
Alumni referrals are a valuable resource for sourcing high-quality candidates. By tapping into the networks of former employees, you can identify individuals who align with your company’s culture and objectives. This not only streamlines the hiring process but also enhances employee retention, as referred candidates often fit better within the organization.
When to send?
This email should be sent immediately after you have completed the internal preparations for your Alumni Referral Program. Timing is key to ensure that alumni are engaged and informed right when the program launches, maximizing participation and referral quality.
What to include?
- A clear introduction to the Alumni Referral Program
- Specific requirements for each referral submission
- Details of any rewards or incentives for successful referrals
- Deadlines for referral submissions
Best Practices
- Personalize your email by addressing alumni by name and mentioning their previous contributions to the company.
- Keep the tone friendly and approachable to encourage alumni to engage with the program.
- Use a clear call to action, prompting alumni to act quickly and submit their referrals.
- Follow up with a reminder email as the deadline approaches to boost participation.
Common Mistakes to Avoid
- Being vague about the types of candidates you’re looking for; provide clear job descriptions.
- Neglecting to mention the rewards or incentives, which can motivate alumni to participate.
- Sending the email without a specific deadline, as urgency can drive quicker responses.
- Overlooking the importance of providing a contact for questions, which can deter potential referrals.
